Do you want to get your business seen by millions of people? Are you aware of how Facebook can let you do this? If you have the right approach, you can harness Facebook’s potential in allowing you to connect with millions of registered users.
If you want to interact with your customers then you need to reply to the things they say to you on Facebook. Keep an eye on your all and any twitter messages that contain your company handle. Respond to concerns, especially when it is a direct question or product concern.
Try making a group versus a page. Creating a Facebook group can encourage subscribers to make their own community online so they can interact with others. You can use both of these options to keep your customers informed about and involved in your business.
Take advantage of Facebook Offers to quickly promote the contest or free sample that you have available on your website. Set up your offer and turn it into a Promoted Post on your wall. If it’s a good deal, you can give it to people that do not even like your page yet.
Using “custom audiences”, you can upload the email addresses of your current customers and then target your ads towards them only. Your conversion rate will be better and your campaign will be less expensive as a result.
The key to successful marketing with Facebook is having a strong base of fans. You should have 5,000 fans or more before you really start investing in marketing. When you reach that goal, you get more followers from promotions.
Make a group dedicated to your business. You can use this page to share useful information, interact with your audience and receive questions from customers. Let groups know about your special discounts and other useful information. You can quickly get to know some of your customers.
It’s not easy to start when it comes to this form of marketing. A good starting point is the addition of a Facebook button on your site. This gives your customers a way to find your page that isn’t intrusive like Flash ads or floating banners. When fans “like” the business via Facebook, you can update them on what happens in your business easily.
Don’t forget why you created a Facebook page. You also do not need to restrict yourself to a single one. Do you want to communicate more effectively to customers? Or do you have one so your customers are able to contact you? If you use Facebook to grow your sales it will work better than if you just want to keep current customers.
You need to be sure that you’re nurturing relationships with people when you’re interacting with them on Facebook. Facebook is a lot like real life in that having a network of contacts can pay off in the long run. Form long-lasting relationships by updating your content often and making it easy to understand. Offer specials and promotions to your regulars to show your appreciation.
It should be clear by now that Facebook is a powerful marketing tool. This site reaches millions of people and can increase traffic. Use the things that you were taught here and your business will see some growth while you’re able to speak to your audience. There is a whole new world of marketing within Facebook.